News: Dan Hill (Sensory Logic)

How important is your face to other's perception of you as a leader? Very, says recent research conducted by Dan Hill of Sensory Logic.Read more of this article if you would like to discover the secret behind leaders' faces...

NEW YORK (AdAge.com) -- A marketing research system that studies the emotions expressed by facial muscles has been used to analyze presidential campaign ads. The system is the subject of the new book, "Face Time," by Dan Hill. Mr. Hill heads Sensory Logic, a consulting firm that has been using "facial coding" methods to study second-by-second consu